SmokeCI Announces Sarah Lubbe as Chief Revenue Officer

[Johannesburg, May 2024] – Smoke^CI, a leader in Customer Experience solutions, is delighted to announce the promotion of Sarah Lubbe to Chief Revenue Officer as part of Smoke^CI’s ongoing efforts to enhance its strategic operations across global markets.

Sarah, who has been with Smoke^CI for over five years, has excelled in various roles within the customer-facing, sales, and marketing departments. Her profound expertise in Customer Experience (CX) and her pivotal role in driving significant growth initiatives have been fundamental to Smoke^CI’s success.

In her new role as Chief Revenue Officer, Sarah will oversee the company’s revenue generation strategies, accelerate growth, and expand Smoke^CI’s market presence. Her leadership will be crucial as Smoke^CI continues to innovate and deliver exceptional value to its clients.

Grant Ansell, CEO of Smoke^CI, expressed his confidence in Sarah’s new role, stating, “Sarah’s appointment as Chief Revenue Officer, alongside other recent leadership promotions of women within our business, marks a significant milestone in our journey towards empowering women in leadership within our company. Her track record and knowledge in CX make her the perfect leader to propel our revenue goals forward. I am confident that under Sarah’s leadership, Smoke^CI will achieve new heights in customer engagement and business performance.”

Sarah commented on her appointment, saying, “I am thrilled to step into this role and contribute to Smoke^CI’s growth in a more significant capacity. Our commitment to innovation and customer satisfaction is what has always set us apart, and I look forward to driving our revenue strategies to align with our long-term objectives.”

This leadership change aligns with Smoke^CI’s strategic vision and commitment to fostering a culture of innovation, inclusivity, and leadership excellence across the organisation.