Listen to Your Customers. Understand What They're Saying. Act on What Matters.

 

Real expertise. Real partnership. We help you truly listen to your customers and employees and turn what you hear into meaningful action.

Built around your needs, not ours.

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G2 Awards - High Performer, Users Love Us, Enterprise High Performer EMEA

We help you Listen, Understand, and Act.

We don't believe in drowning you in data. We help you collect the right feedback, make sense of it quickly, and focus on the one or two things that will actually move the needle for your customers, your team, and your business.

No jargon. No overwhelming dashboards. Just a clear path from feedback to action.

  • Listen: Collect real feedback across every channel, from surveys to real-time data
  • Understand: Turn responses into clear, actionable insights you can actually use
  • Act: Focus on what matters most, not everything at once

The Experience Gap Is Real.

From collecting real-time customer feedback to empowering your employees and guiding your CX strategy - we offer services that scale with your needs and reflect your world.

 

Eyerys. Simple, flexible and built for action.

 

We don’t just hand over a survey platform and walk away.

We work closely with you to design, refine, and grow a feedback programme that actually works, one that fits your business, your team, and your customers. 

Behind every great CX strategy is a system that makes it doable.
Our platform brings your customer and employee feedback into one clear view, customised for your team, and simple enough for everyone to use.

From automated nudges to real-time dashboards and team alerts, you’ll get the tools to close the loop and create real change.

 

Book a Demo

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Results. Your Way

See how teams like yours are using Smoke CI to turn feedback into action

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VOC across the Continent

One of Africa’s largest banks partnered with SmokeCI to launch a multilingual NPS programme across 12 countries. From data privacy compliance to C-suite-ready dashboards, the bank now gathers consistent, actionable insight that drives regional improvements and supports strategic decision-making.

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Driving loyalty, one dealership at a time

A major automotive brand used real-time customer feedback to empower local dealers to recover from poor service experiences. The result was a measurable uplift in CSAT, improved ITR scores, and brand loyalty that stuck, even after setbacks.

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Modernising Member Experience in the USA

A leading U.S. health insurer replaced outdated email surveys with real-time IVR feedback across six departments. The result? Faster recovery, better partner experience, and operational savings through smarter service delivery.

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Reducing early churn through Smart Touch

A South African insurer used Smart Touch  to nudge at-risk customers early in their journey, clarifying policy details and strengthening brand connection. The result: a 17% boost in early-life retention and over R18 million in protected revenue.

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Turning CX data into strategic decisions

A top telco provider transformed its VoC programme from passive data collection into an engine for action. With real-time dashboards and C-suite briefings, they cut costs, improved satisfaction, and turned CX into a boardroom priority.

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Global feedback for a stronger workplace

A multinational IT provider connected fragmented employee feedback across 30,000+ staff worldwide. With customised reporting, high response rates, and deep sentiment analysis, leaders gained clear visibility into engagement and the ability to act on what matters.

Let's Make Feedback Work. Your Way

Whether you’re improving customer experience, listening to your teams, or closing the loop with smart nudges - we’ll help you build a feedback programme that fits your world.
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